Monday, September 14, 2015

Outsourcing & Internet Marketing (SEO)


SEO stands for Search Engine Optimization which is the process to index & rank your website/blog in search engines such as Google, Yahoo & Bing, You can drive organic traffic from search engines if you use correct SEO techniques. This complete SEO course covers all the basic & advance SEO white-hat theories and logic's such as Domain Name, Web Hosting, Keyword Research, Targeted Visitors, On-Page SEO, Off-Page SEO, Link Building, Google Webmaster Tools, Bing Webmaster Tools, Analytic Tools and important SEO Tools. You'll learn all the SEO related stuff in this single course.


This is a complete Search Engine Optimization course, that's mean, you'll learn every single SEO component in this course, I'll be updating the course regularly to add lectures according to the latest changes in SEO. However & remember, this course is only for those who want to use real white-hat SEO techniques to bring long term results from Google & other search engines. I'll not teach you anything illegal or black-hat.

What you will learn

Some Main Topics Included in This Course, but not Limited to:
  • Anyone who wants to learn how to get high rank in google and major search engines
  • Web designers who need to know how to make website search engine friendly
  • Copywriters who need to learn how to write content for search engines
  • Individuals who want SEO learning for their own knowledge
  • New employees who need to be training in SEO
  • Social Media Marketing
  • Video Marketing
  • Blogging
  • Freelancing
  • Much More... 
Course Price:
You will have to pay BDT 6000.00 Tk. For this course.
Class Schedule for this course:

# Day-1: Introduction and Overview Discussion

Introduction, Overview Discussion, Outsourcing, Freelancing, MarketPlace, Payment Getway, PPC, SEO, Affiliate Marketing.

Outsourcing, Freelancing PPC, SEO, Affiliate Marketing.

MarketPlace, Payment Getway

PPC, SEO, Affiliate Marketing

# Day-2: Creating Web site

Creating your blog site using Blogspot and other web 2.0 platform

# Day-03: Creating Web site

Creating your website using WordPress

# Day-04: Creating Web site

WordPess E-commerce

# Day-05: SEO Fundamental

SEO and search engine fundamental

What is search engine?

How search engine works

How google works

What is Search Engine Optimization (SEO)?

Why does my website need SEO?

Concept of Website promotion

# Day-06: Keyword Research and Competitor Analysis

Keyword Research & Analysis using tools

Competitor analysis

Identifying and building your initial keyword list

Keyword Research Tips & Ideas

Using Google Insights for Search and Google Trends for Keyword Research

SEO Friendly Domain Selection Process

Website planning & Site Structure

Report Generation

# Day-07: On-Page SEO Part-1

Title: Optimize Keywords in Title Tag

Meta Description: Meta Tag Checker, Optimize Keywords in Description Meta Tag

Meta Keywords: H1-H3 Tags, Optimize Keywords in Heading Tags

Image ALT Tag: Optimize Image ALT tag

Internal Links, Google Tag, Redirect, Website cache

URL Structure: Search Engine friendly URL optimization, Optimize Keywords in URL,

Use of ON page SEO Checker tools

# Day-8: On-Page SEO Part-2

Site map (XML)

Search engine indexing.

Pinging

Google webmaster tools

Google Analytics

RSS feed

# Day-9: OFF Page SEO Part-1

Off-Page fundamental, SEO Technical Terms, Types of SEO, Methods of SEO

The concept of Dofollow/ Nofollow Backlinks

SEO Tools, Add-On’s & Extensions: Discussion on different SEO Tools

Backlink checker tools, techniques and counts

Stat Counter & other web analysis tools

SEO SpyGlass

Backlink: Backlink age , Backlink authority , Backlink popularity , How to get high quality backlinks

# Day-10: OFF-Page SEO Part-2

Forum posting

Blog Commenting(.edu, .gov)

Social Bookmarking

Directory Submission

Profile Link building

# Day-11: OFF-Page SEO Part-3

Article Submission

Press Release Submission

Yahoo Answers

Classified ads posting.

Web 2.0 Marketing

Video Marketing

Image Submission

# Day-12: OFF-Page SEO Part-4

Wikipedia Page Creation

Resource page backlink and other form of backlink process effective now a days

Broken link / Backlink

Social Media Marketing

Facebook, Twitter, LinkedIn, Pinterest and other networking channels

# Day-13: OFF-Page SEO Part-5

Localization

Personalized

Map listing

Review

Day-14: OFF-Page SEO Part-6

Usability

Usability Check list

SEO and Usability

How Content and Usability help ranking

Usability 101

# Day-15: Search Engine Ranking Factors

Search Engine Ranking Factors: Different SE Ranking factors will be discussed in more details

How to make google top rank step by step process

Web Site Audit

# Day-16: Google Update and recovery

Google Panda & Penguin Update and recovery tips (including any other latest updates)

Answer and Question

# Day-17: Content Development

Content Development tips and techniques

SEO Friendly Content Writing

Setting up optimized Blog Post Title

Word limit for an optimized Blog Post

Keyword Research and Selection for article

Optimize Keywords in Anchor Text

Optimize Your Keyword Density

Keyword Density calculation formula and checking tool

Day-18: Odesk part-1

oDesk Functionalities

Account Create

Profile Making

Odesk Test

Job Apply

# Day-19: Odesk part-2

Feedback of previous class

Odesk Activities

A completed project discussion

Payment Getway: Payoneer Mastercard, Skrill, Paypal, Ware transfer.

# Day-20: Elance and Freelancer

Account Creation

Profile Making

Skill Test

Job Apply and Other Functionalities

# Day-21:

Microworkers.com

Fiverr.com

Peopleperhour.com

# Day-21: Email Marketing

# Day-23: Social Media Marketing

# Day-24: Video Marketing



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